Subjects

The manual for a conscious and effective use of generative artificial intelligence in professional graphic design.

Although there are still aspects in the video sector that require further refinement, the results that can already be achieved with images (and music) are often surprising and herald an increasingly prominent and dominant role for this technology even in professional fields.

The layout and structure of the book, entirely in color, are designed to ensure the validity of its content even in the face of the potential (and significant) obsolescence of the sector.

The inclusion of use cases and practical projects allows readers to naturally apply and better assimilate the concepts and strategies presented in the various chapters, providing the experience and expertise needed to give a decisive boost to their specific professional activity.

An essential handbook that reveals how to harness the potential of generative artificial intelligence in the professional sphere, a practical guide to boosting productivity and creativity.

Generative AI is revolutionising the way we work and live. But how can we understand and use this technology effectively? Generative AI answers this and other questions, starting with the basics and moving on to the more advanced aspects. The work covers AI fundamentals, practical applications, prompt engineering techniques and the optimal use of AI generation tools. Packed with use cases and proven strategies, the handbook illustrates how to automate processes and integrate AI into daily routines.

An indispensable resource for anyone wishing to fully exploit the potential of AI, the book offers the keys to turning the challenges of a new technological era into opportunities.